Adventures of Omar and Aya in Saudi
How it all happened
Aya returns for another adventure, this time accompanied by her friend Omar, a 14-year-old Saudi boy from Jeddah.
From charming old towns to quaint market finds, the iconic Red Sea, and the breathtaking mountains of Alshafa, Omar and Aya explore all the wonders Saudi Arabia has to offer.
The Concept | An organic, unscripted and relatable experience
The Adventures of Omar and Aya in Saudi was filmed over 20 days across 5 cities for Saudi Tourism Authority. The goal was to capture the human side of the country through the eyes of two children, showcasing real interactions and emotions, and the beauty of Saudi Arabia.
The Campaign
The content was edited into five episodes and a hero film for social media platforms and the website. Each episode highlights Omar and Aya’s experiences in Jeddah, Taif, Albaha, Aseer, and Riyadh, respectively.
Whereisthis also composed the music and sound design, with all grading done professionally. Viewers can watch the entire campaign on a dedicated page on the Saudi Tourism Authority’s website.
The Results
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